Whether youre sparking a shopper's imagination with a good story or speaking in their natural language, every ecommerce business will have something that makes them them. 2. How would it look on the customer? And while theres a lot that goes into the buying decision process, one of the biggest reasons why shoppers buy your product over others is how you choose to describe it. 10 Ecommerce Product Description Examples That Sell (Not Tell) - Sumo Imagine yourself standing in a physical store at a shopping mall, pitching your products to a customer who has just walked into the showroom. This website uses cookies to improve your experience while you navigate through the website. But every once in a while you stumble across something special, something that speaks to you. It is fun, adventurous and classic simultaneously. We offer the latest in fashion. Olivia Bossert is a photographer that was born in Switzerland. Magnetik is a fashion retailer located in Macedonia. Malicious Women Candle Co. finds the perfect balance between gag gift and thoughtful sarcasmmaking them an excellent inspiration for your products. Photography takes center stage on great fashion website designs. Nordstroms is a retailer of fashion apparel, shoes, and accessories. To see the copywriting formula AppSumo uses to write product descriptions that make $250,000+ in 7-10 days, read this. Personal Effects is a menswear line located in London. The fastest way to explore what INK has to offer. We also offer matching sets for all of our pieces, so you can get the perfect look for your outfit! These cookies ensure basic functionalities and security features of the website, anonymously. With a passion for crafting clothing, you can find your new favorite clothing piece with many designs. It does not store any personal data. Youll never be left out of the loop again with Fashionista Clothing. Key Takeaway: Starting a business is an extremely emotional roller coaster. With the right use of adjectives, you can dramatically influence the customers desire to purchase your products. With so many beautiful pieces to choose from, youre sure to find something that suits your style. Hone your messaging by utilizing just a few words. While you dazzle your customers with vivid product descriptions, mind the tone of your voice. When youre in direct contact with your customer, the stakes become higher, youre more attentive and your margin for error becomes smaller because you not only fear sounding indifferent, ignorant, and lazy but also you want to see the customer walking out of the door with shopping bags full of your products. They offer different colors and patterns to fit your personal style. One way to get really good, really fast, is to try several things until you find something that truly works for you and your business. Their items are high fashion, and breathable for warm weather. Notice how AppSumo asks very specific and strategic questions: Then, once youve internally answered yes to one or more of these questions, youre presented with four case-studies of successful entrepreneurs that have been in your shoes before. Approaching your description with this mindset will make your product naturally appeal to your customer. Boutique Dress Boutique is a company that sells dresses and other accessories for every occasion. Find sporty, classic, fancy and bambino styles to look through. Cents of Style brings you a wide range of trendy shoes, beautiful scarves, and statement-making jewelry, all at affordable prices Our clothes are affordable and look like the designer brands. But customers want an emotional connection. Dress as per the occasion posts Fashion and You They sell outfits, accessories and home decor in the affordable category. Raye Raye offers affordable and trendy clothing for young women. The brand has been designed by a team of designers who are passionate about what they do. Dont just say Its fun; let the product picture and words say that. How Fashion Retailers can Combat and Re-think Their Marketing Strategy in Covid-19, Digital Marketing Landscape & Reshaping a New Era for Retail Consumer, Interactive tool to understand fast-rising retail categories in Google Search, Write short, enticing and easy to understand product names, Use bullet points for technical specifications, Ensure lot of white space within the copy, Show a small 2 line description below the product name and the detailed description below the fold on the product page, Fabric type or finish if important [woven, print, stripes, plaids, velvet, jacquardetc], Chic (it means fashionable, stylish, but it sounds better because its a French word! They want to know whats in it for them. And It takes them 25% longer to read something on a computer than it does to read something on paper (Cameron, 2008). If youre in the business of creating delicious and refreshing juices, then you know how important it is, Welcome to our blog post on fruit drink name ideas! With necklaces, earrings, bracelets, and rings to choose from, youre sure to find something that suits your style. Writing great product descriptions takes work. Start feeling the pain and train your brain to see visitors as real people walking into your showroom and youre talking to them. 13 Tips for Writing Product Fashion Boutique Description Ideas The Taste of Home line has the perfect clothing for any occasion. We offer free shipping on all orders over $150. Get the comfortable sleep you deserve after a long hard day. Whether youre looking for something for work, or for a night out on the town, we have what you need. So come on in and take a look at our new line of fashion jewelry today! So we offer a variety of clothing, shoes, and accessories that make it easy to stay on trend. Again, imagine they have walked into your physical store and youre selling them your product face-to-face. The significance of Shopify SEO for Fashion Brand and how to do it right! This is essential for clothing stores. By looking at the clothes description example in this article, you will surely have a feast of inspiration. I know it feels like you've already done a ton of work, but you're finishing the hard stuff now. This cookie is set by GDPR Cookie Consent plugin. With dresses, jackets, and skirts, this brand has a little something for everyone. Include Accurate Product Descriptions 3. The line offers a variety of casual styles, from skirts to denim to pants. This presents vast opportunities for clothing eCommerce businesses. Adjectives can be used to create colorful phrases of expression. Learn from those that do humor right like Dollar Shave Club. From designer brands like Burberry and Michael Kors to the latest from Nike and adidas, Nordstrom is your destination for the best in womens fashion. This company offers stylish boot options for both men and women. The fashion industry is highly competitive. Subaru doesnt just get any product reviews; they get two from extremely reputable sources: Kelley Blue Book and Motor Trend. But what about the longevity of the vehicle? First, address head-on what theyre looking for most in a product similar to yours. I want you to be able to wear my clothes with pride. Our selection of products includes necklaces, earrings, bracelets, and rings, so you can find the perfect accessory for any outfit. Abir is a data analyst and researcher. This personality should be reflected in all your product fashion descriptions. I particularly love the use of the line or out of the trunk of your car here, as that is highly emotional for lots of entrepreneurs. Then, address pain points that your product solves better than your competitors. With their affordable prices, youll be able to afford to have a variety of styles without breaking the bank. What I love about Everlane and the way they approach describing this heel (and other products) is that they speak in the language of their customers. 1 Everlane [Fashion & Accessories] 2 Patagonia [Outdoor Gear] 3 DeWalt [Hardware, Tools, & Accessories] 4 AppSumo [Online Courses] 5 Dollar Shave Club [Beauty & Grooming] 6 Subaru [Autos, a.k.a. Brian and Vincent Wu are the brothers who created this company back in 2002. This is another description that focuses on how the clothing will make you feel. In other words, write product descriptions that people wish they could say, but are too afraid to. Key Takeaway: Using phrases like burliest and long days on the wall allow Patagonia to demonstrate that their employees (as well as the Patagonia brand as a whole) understand the little nuances of each product and how its used in the real world. They have clothes for all shapes and sizes, and are constantly adding new styles to their collection. Thus, before making your product fashion description reader-friendly, you must structure the product description in a way that its easy to scan first. This is a tricky balance, as sometimes, too much information confuses the reader. We have a wide variety of colors, sizes, and styles for you to choose from. Our superior comfort puts you on the right track for incredible sleep. Our sleepwear has premium quality. Every woman needs a good pair of black pants in her closet. It can be perfectly paired with your favorite pair of flats because of its length. Our swimsuits are comfortable, soft, and made for swimming, surfing, or lounging by the pool. Here are few tips for making for product fashion description scan friendly: Do you know you are legally required to mention the country of origin and fiber content on your product page? Talk about the nuances. Whereas in an e-commerce situation, retailers tend to play the number game show a product to 100 visitors, one will buy. Steps to Writing Your Clothing Business . At Nordstrom, youll find the latest trends in womens clothing, shoes, and accessories. Fashion pieces for the modern woman that loves color and flattering cuts. With a wide variety of colors and patterns to choose from, you are sure to find a design that will suit your needs. 172+ Best Instagram Bios For Your Clothing Boutique [2023] They could have gone with the standard generic description of the light and its features. They are light and easy to wear. Outwriting Competitors with Powerful Content. As is the feeling of being overwhelmed. Beaded Hijabs The Beaded Hijabs Collection is a line of stylish, beaded head coverings. Jono and Leith design the mens fashion line of Zanerobe. This technique takes the shopper (metaphorically) on a journey from where they are now to where they want to be in the future. They are sophisticated and combine menswear into womens fashion for a sophisticated look. Always remember the personality of your brand. It stops you from feeling that usual, odd chill. Our writers have helped hundreds of clothing businesses drive leads and create conversions all through the power of language. This cookie is set by GDPR Cookie Consent plugin. When writing a description for your clothes, make it reflect your brand personality. This is not how great e-commerce businesses are built. Get My Fill-In-The-Blank Ecommerce Product Description Template. Since 2004 Netgains has been building fashion e-commerce website & running effective fashion digital marketing campaigns for fast-growing as well as established fashion brands. Youll also find beauty tips, advice on the latest trends, and articles on the latest fashion news. They love to be odd, unique and let you express yourself with both men and womens apparel lines in addition to accessories. Next step: go add a description to your Page. When we're stuck for words and don't know what else to add to our product description, we often add something bland like "excellent product quality.". These are made of high-grade material that is not only sleek and shiny but also breathable and comfortable. Lulu's offers trendy clothes for all occasions. Nystroms is known for its high-quality service and large selection of clothes. They also sell a neat lineup of backpacks that charge your devices on the go. We carry brands like Nike, Adidas, and more. Let them write unique content for SEO like product descriptions and whatever else your business requires in the languages you need. Were here to show you how to supercharge your product descriptions, with five examples of fashion product descriptions. With this in mind, we offer a range of snow boots and winter accessories to keep you looking your best. 10 Ways to Write Product Descriptions That Persuade (2023) - Shopify You will be the best-looking woman on the beach this summer! My designs are made with the latest trends in mind and I am always on the lookout for new inspirations. The designs are feminine and the colors are vibrant. Moon Choi is based out of New York City, and the designs of this line fit well within the city. Wayfair is one of the largest online-only home goods retailers in the world, with over 3,800 employees and 36 million active customers. Those merchants want to know theyre making the right decision. Highlight the Features of Your Clothes, Cool and Creative Clothes Description Example, help customers decide whether or not to purchase the product, T-Shirt Product Description: Essential Tips to Increase Sales, How to Create a Template for Product Description, Top Service Description Examples You Should Explore. The collection includes denim, dresses, skirts, tops, and jackets. Immediately, Im imagining a lazy Sunday with my wife. Subaru has you covered there as well. Outwrite your competitors with unique, relevant, and engaging content. And then say Its fun, let the product picture and words say that. Key Takeaway: Not all product descriptions are created equal, though lots of product descriptions are created the same. The latest and freshest trend in the fashion world is the brand new Fashion Brands. For example, to show a bridal dress on your product page, you can use words like elegant, romantic, alluring, nostalgic, radiant, etc. Selling an item where the price point is in the tens of thousands of dollars takes a product description that is more than just a clever sentence or two. Fashion Brands is a new fashion brand that was just launched this year. Thats the beauty of sarcasm and it can help you sell products. The collection has a touch of edge, but is not over the top. Leveraging Fashion eCommerce Marketing services, thousands of new eCommerce websites are popping every day, hence customers today are rather spoiled for choice. Use basic words that your target audience will understand. Dior is a fashion brand that is well known for its quality and style. Its no accident that Patagonia finds themselves on a list like this. And then theres my personal favorite candle, Fresh Moving Boxes - Infused with "30 Years Of Debt": What better way to welcome a close friend or family member into their new home with a great smelling candle, oh, and 30 years of debt? 3. An outfit is never complete if you dont have the perfect shoes. Shop your favorite styles, like the front crisscross ladder bikini, racer back straight, or fair isle swim brief longline. A great starting point is thinking in terms of your customer. This company has sustainability values and pays close attention to where and how their products are made. These cookies will be stored in your browser only with your consent. Contact us! The warmth of words breaks through the barriers. Brainstorm a few words or phrases that feel like the essence of your brand. In fact, Matt Cutts from Google has even said it's better to leave them blank than to have duplicates. DeWalt, the creator of the 14 oz Mig Weld Framing Hammer, does just that.[*]. Please reach out to us here. Related Fashion Copywriting Topic: 5 Practical tips to Write Compelling Product Descriptions for your Online Fashion Brand. Humorous material tends to be recalled at higher rates than non-humorous material. Our goal is to make every customer feel like a celebrity. They want to be able to connect with the product, brand, and whats behind the promise. Not every ecommerce product is a physical one, yet it still takes the same wordsmith finesse to sell a service. Say goodbye to that silly plastic poncho and protect yourself from the elements in style. Avoid "yeah, yeah" phrases. The cookies is used to store the user consent for the cookies in the category "Necessary". Text and navigation should be simple and austere never distracting. Brand should be communicated through typography and the visual language language of photos. Check out her site for editorial work done in a high fashion manner, and read up on her charity work. Well put you at the center of the action without upstaging anyone. Shop for your favorite pair of jeans, a shirt for work, or a dress for a night out. This description spends little time talking about what the shoe is but how it can be worn. They come in various colors, helping you match your dressing style with your moods. Its a lot of work bringing new ideas to the market, but with the right level of thoughtfulness and consideration, you can stand out. Its always a good idea to dress for the occasion, and thats never more true than when it comes to winter weather. And when you feel good you can do good for others around you. Your description can be longer, but Google will cut it short (see below example). They even ship to over 80 different countries. Each product description is a small extension of the Dollar Shave Club brand, even if its out of this world (pun intended). These are perfect for work, an interview, or even a casual night out. Complete our bootcamp and become INK certified! Take note of the data points herewhen it comes to technical aspects of the product, you dont want to take any chances. Do you think the Fashion Copywriting Services is important for your online retail store? Highlight the Features of Your Clothes 2. Youll also find a variety of winter accessories, including scarves, gloves, hats, and more.